Strategic Marketing For Technology Companies

“Position, Partner & Focus”

Position …

Internet strategies for increasing visibility.
Messaging and branding for your technical products and services.

Partner …

Partnership development (distribution and sales) for increasing scalability and reach.
Sales material preparation to enable partners.
Sales program development to provide incentive for partners.

Focus …

Individual account based marketing.
Vertical targeting for your technical products and services.

Customers usually don’t speak “speeds and feeds”, but technical people who love their own products typically do. Let me help you communicate more effectively with your prospective clients by bridging the gap between technology and business. I have one foot planted firmly in both the technical and business worlds and can make it easier for your customers to understand how they can benefit from purchasing your products and services.

Take your business to the next level by partnering with resellers and distributors. Let me help you with the process of starting those relationships, managing them and providing the framework for them to flourish.

When you want to increase your sell through rate get me involved to develop highly focused messaging for individual accounts, or market segments. Enjoy the benefits of my ability to translate the value of your technical products and services into understandable terms for the common business person.

Contact me today to start using my professional services to increase your sales and enable your business to scale to new heights!

Cheers,